Unconfirmed

Next Xbox could cost $1,200 to $1,800, Fortune reports

Microsoft reportedly projects Project Helix for holiday 2028. Microsoft has not confirmed pricing.

Leaked on 20 October 2026

Current Xbox Series X and Series S consoles on a store shelf. Photo: Kyu3a / Wikimedia Commons, cropped (CC BY-SA 4.0)

Microsoft has internally projected that its next console, Project Helix, could cost consumers between $1,200 and $1,800 "unless Microsoft decides to subsidize the cost," Fortune reported in an October 20 profile of Xbox CEO Asha Sharma. DiscussingFilm (@DiscussingFilm) shared the figures on X.

DiscussingFilm @DiscussingFilm

Xbox is reportedly planning for their next console to release in late 2028. Microsoft is internally projecting that the console could cost consumers between $1,200 and $1,800, unless they decide to subsidize the cost. (Source: https://t.co/Qgq8P0UlFe) https://t.co/uBwCYdJxMW

24,067 likes · 1,449 reposts · counts as of 09 Nov 2026, 12:49 UTC

— DiscussingFilm (@DiscussingFilm) October 20, 2026

Leakly track record

VGC relayed that the console targets the 2028 holiday season and that Xbox plans a next-generation handheld by holiday 2027. Ars Technica also covered the projection.

The figures are internal projections, not retail prices, and Microsoft has not announced pricing.

Sources

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